Sales Channels & Orders

Connect your online stores, sync products, and manage incoming orders from Shopify, WooCommerce, and other sales channels.

Overview

Stogly's Sales Channels module lets you:

• Connect e-commerce platforms like Shopify and WooCommerce
• Push your product catalog to connected channels
• Receive and manage orders from all channels in one place
• Track order status from placement through delivery
• Keep inventory synchronized across channels and physical locations

Connecting a Sales Channel

Connecting Shopify

1. Navigate to Sales Channels > Channels
2. Click + Add Channel and select Shopify
3. Enter your Shopify store URL (e.g., yourstore.myshopify.com)
4. Click Connect — you will be redirected to Shopify to authorize the connection
5. Grant the requested permissions and confirm
6. Once redirected back, your Shopify store appears as an active channel

Connecting WooCommerce

1. Navigate to Sales Channels > Channels
2. Click + Add Channel and select WooCommerce
3. Enter your WooCommerce site URL
4. Provide your Consumer Key and Consumer Secret (generated in WooCommerce under Settings > REST API)
5. Click Connect
6. The system verifies the credentials and activates the channel

Channel Settings

After connecting, configure the channel:

Syncing Products to Channels

Push Products to a Channel

1. Navigate to Sales Channels > Products
2. Select the products you want to publish
3. Click Publish to Channel and choose the target channel
4. Map product fields if prompted (title, description, price, images)
5. Click Sync

Products sync with their current prices, descriptions, images, and stock levels.

Managing Published Products

• Synced products show a channel badge on the product list
• Edit a product in Stogly and changes push to connected channels on the next sync cycle
• To unpublish, select the product and click Remove from Channel

Receiving Orders from Channels

Orders placed on connected channels are automatically pulled into Stogly.

Viewing Incoming Orders

1. Navigate to Sales Channels > Orders
2. All orders from all channels appear in a unified list
3. Filter by channel, status, date range, or customer

Order Details

Each order shows:

• Customer name and shipping address
• Ordered items with quantities and prices
• Channel of origin (Shopify, WooCommerce, etc.)
• Payment status
• Current fulfillment status

Order Status Workflow

Orders follow a standard lifecycle:

Updating Order Status

1. Open the order
2. Click the Status dropdown
3. Select the next status
4. When moving to Shipped, you can enter a tracking number and carrier
5. Status changes sync back to the originating channel automatically

Order Fulfillment

Fulfilling an Order

1. Open a Processing order
2. Review the items and confirm stock availability
3. Click Fulfill Order
4. Select the warehouse or store fulfilling the order
5. Inventory is automatically deducted from the selected location
6. Enter the shipping carrier and tracking number
7. Click Ship — the order moves to Shipped status

Partial Fulfillment

If not all items are available:

1. Select only the items you can ship now
2. Click Partial Fulfill
3. The remaining items stay in Processing status
4. Fulfill the rest when stock arrives

Tips & Best Practices

• Use order prefixes — prefixes like SHOP- or WOO- make it easy to identify the source channel at a glance
• Set a dedicated warehouse — assign specific warehouses to channels to avoid stock conflicts across locations
• Sync frequently — shorter sync intervals reduce the chance of overselling
• Monitor failed syncs — check Sales Channels > Sync Log regularly for any errors
• Keep one source of truth — manage product details in Stogly and push outward to channels, rather than editing in each platform

Need help? Contact support at support@stogly.com